Every state's QRIS plays an important role in helping parents, providers, programs, policymakers, and the public understand the importance of choosing and investing in quality in early childhood education. Here are some tools and resources about reaching out to consumers, namely parents and the public:

• Elevating Quality Rating and Improvement Systems Communications: How to Improve Outreach to and Engagement with Providers, Parents, Policymakers, and the Public (Child Trends, 2015)
• A Practical Outreach Guide for a Quality Rating and Improvement System (BUILD Initiative, 2013)

Examples of Outreach, Engagement, and Marketing Support Materials from States:

• Promoting Your Delaware Stars Program (Delaware)
• Step Up to Quality Parent Outreach Brochure (Ohio)
  • Step One Parent Fact Sheet
  • Step Two Parent Fact Sheet
  • Step Three Parent Fact Sheet
• Selecting Quality Child Care: A Parent's Guide (Oklahoma)
• PA Promise (Pennsylvania)
• BrightStars Family Website (Rhode Island)
• YoungStar for Parents (Wisconsin)